"I'm
growing so fast, I must stop taking things in!"
A follower of Too Good to be Threw recently wrote:
Hi Kate:
I bought your manual and it has really help me
with my store, however, I am growing so rapidly that I am going to have to make
some changes and would like your opinion!
Right now I accept consignments everyday without an appointment (I’m open
seven days a week). I have one part time employee but I am beginning to be
overwhelmed with consignments. Last year I changed my policy and restricted the
number of items to 15 for each consignment. This helped and was no problem with
my consignors. Now, however I can’t keep up and don’t have the cash flow yet
to hire another part time employee.
So, my thought was to NOT
take consignments on Tues. and Thursdays so I can keep up with the consignments
(I allow my consignors to pick up any items I don’t accept within 5 days if
they don’t want to donate. This is another policy I am thinking about changing
to “donate only”).
Anyway, any
thoughts/suggestions you have would be appreciated!
Kate replies:
Yes, it is hard, isn’t it, to accept all day every
day…gets to where you are feeling like all you do is accept!
I’ll make some suggestions, but before I do, I would like
you to think about one aspect of this situation, and I am going to put it
bluntly, so don’t take offense and keep your mind open:
If you are so busy, so popular, what is keeping
your overhead so high that you cannot afford more than one part-time employee?
I think examining that question, and finding the answer to it, may well mean
that you can stick to an all-the-time policy, and remove that “limit”, which
keeps your shop so consignor-friendly… and which will make you a millionaire.
Okay, while you figure out why you aren’t making the big
bucks but you’re getting overwhelmed, some thoughts as stepping-stones:
* Limit of 15: Absolutely the
worst choice if you have to choose. Short reason: she picks the 15 she
wants to get rid of, not the 15 that will make you and her the most money
fastest. She’s not the shopkeeper; you are. She knows less than zero about
what will sell; you do. Why force HER
to make the decisions that impact YOUR pocketbook? You
don’t require her to set PRICES, do you, so why would you ask her to make the
selection of 15 of her things?
* While we’re talking fastest:
Price your items to sell faster. Turnover is the name of the game, so you have
space. (Although you don’t mention lack of space in your message, so maybe
that’s not the problem.)
* (Maybe the problem is…and
here, I am blunt again and my intention is not to shame or accuse, but to get
you shook up enough to look with fresh eyes:) Are you too slow? Does it take too
long to check in? Are you too painstaking in your procedures? Could you
streamline procedures?
* Not taking consignments certain
days: This is probably the best solution for the time being (that is,
until you figure out why you cannot afford staff), but since you have had an
open-door policy for whatever length of time, you are gonna PO some people. How
are consignments managed if you’re not there? Does this part-timer check items
in?
* It sounds like you’re
all Drop-&-Run,
all the time. If you are: D-&-Rs are great in many aspects, EXCEPT one. It
costs you time to bundle, label, put into the storage area and make note of NTYs,
and again, time to go get them, un-note them, and hand them back. That’s why,
especially with established consignors, a quick pre-sort, or a complete check-in
whenEVER possible, is more effective.
* If you are allowing
inexperienced consignors to D-&-R, you’re setting yourself up for
constantly (not just her first time, before she learns what you consider
salable) sorting through “are-you-kidding”s…because with a D-&-R
she’s not standing there watching you dismiss, without a second glance, old
styles or obviously less-than-fresh items…in other words, she won’t have to
be embarrassed as you reject 75% of her stuff, so she’ll stick every last item
she has in the pile. What’s she got to lose? Nothing. What have YOU got to
lose? Time and energy and good nature.
* With D-&-Rs, it’s best to
make the pickup of NTYS a VERY important point to the consignor. I would
suggest “please pick up before tomorrow’s close of business”. The five
days you mention, or the 7 others use, DOWNPLAYS the necessity of immediate
pickup. “If she doesn’t expect me to pick them up for 5 days, what’s wrong
with 10?” At least with ONE day, you stand a chance of getting her back on the
SECOND day!
* Declaring your shop “donate
only”…whether of the NTYs in a D-&-R or ODs,
if there are any… is a red flag to any consumer who has reason (or unreason)
to doubt your honesty. Do not put yourself or your business in such a category
if you wish to be successful and respected. Period.
This article originally appeared on Auntie
Kate the Blog. The comments from shopkeepers there are helpful.
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Copyright 2012 Kate
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